For this creative exercise, I created a logo and branding for a fictional LA-based restaurant, One and Only.
The logo design is deeply rooted in the North Star’s symbolism, which has long been an essential navigational guide for travelers. Just as the North Star is the only one of its kind, the brand “One + Only” is also unique and one-of-a-kind.
The hand-drawn logo was carefully crafted to perfectly capture the essence of the brand’s exclusivity and distinctiveness.
